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Michelin

Michelin is one of the world's "Big Three" tyre manufacturers. The company is active in all continents and in over 170 countries worldwide.

Michelin, whose parent company is French, is a market leader in the tyre industry in the UK, operating out of production sites in Stoke-on-Trent (also the UK headquarters), Dundee and Ballymena in Northern Ireland. The company's main brand Michelin is universally recognised as a top quality premium product and the company's mascot, Bibendum (otherwise known as the Michelin Man) is one of the most instantly recognisable corporate logos about.

In addition to the Michelin brand, the Michelin Group also owns a number of other well known tyre brands, the most recognisable being BF Goodrich and Kleber. Michelin also owns the ATS Euromaster retail chain.

 

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