Tyre News

BlackcirclesNew Tyre Safety Video

If you have been watching Sky1, Sky Atlantic or the Sky Sports channels recently, there is a good chance you will have caught Blackcircles.com’s debut television advert.

The ad is the first foray into the world of TV advertising by a dedicated online tyre retailer and reflects the strength of the Blackcircles brand in the marketplace.

Blackcircles say they are very proud of the final outcome and the timing of the campaign was perfect as they were able to use TV to announce our latest offering: the UK's first finance option on fully fitted tyres.(29 Nov, 2011)

Continental Celebrates 140 Year Anniversary

Originally founded in 1871, tyre manufacturer Continental is celebrating its 140th anniversary this month. The Hanover-based automotive supplier has continued to grow into a leading global automotive supplier from its roots as a specialist solely for tyres and rubber products.

Nine Hanover-based bankers and industrialists founded Continental-Caoutchouc & Gutta-Percha Compagnie as a joint stock company in 1871. An initial workforce of around 200 employees manufactured soft rubber products and rubberized fabrics, as well as solid tyres for carriages and bicycles.

In 1904, it became the first company in the World to develop car tyres with tread patterns. It was also first with removable rims for touring cars in 1908 and the first German company to make tubeless tyres in 1943.

UK Managing Director David Smith said; ‘Continental may have started small but today the company is a substantial player in the automotive world. We are largely known for our tyres as that is the main consumer facing business and not many people know about our expertise in other automotive areas. As a manufacturer of brake systems, powertrain and chassis components and systems, vehicle instrumentation, infotainment solutions and vehicle electronics, we work extremely closely with the car manufacturers before a new vehicle comes onto the market. This, and the premium quality of our products, is what gives us our leading original equipment position with one in three vehicles manufactured in Europe leaving the factory fitted with Continental Tyres.‘ (Oct 24, 2011)