Tyre Price Advisor Introduces Shopping Basket Research on Online Tyre Prices

Consumers looking to compare tyres and buy car tyres over the internet now have a further tool to help them make the right purchase decision.

Tyre Price Advisor, the UKs new tyre price and service comparison website, has introduced a new "shopping basket" research service allowing readers to see which tyre dealers are offering the best deals in cheap tyres in the most popular segments of the market.

The research, the results of which will be posted on www.tyrepriceadvisor.co.uk, will be carried out regularly and will cover a "shopping basket" consisting of 20 fast moving car tyre sizes and brands.

The first price check, carried out on Monday July 19 covered four of the fastest moving tyre sizes - 205/55 R 16, 225/45 R 17, 195/65 R 15 and 225/40 R 18. Five randomly chosen car tyre models were chosen for each tyre size - the cheapest budget tyre, a mid-range tyre (typically Avon, Falken, Kumho, Toyo etc.) and three popular premium tyre models (chosen from Bridgestone, Continental, Dunlop, Goodyear, Michelin and Pirelli).

Online tyre prices for these tyres were then compared using prices from twelve of the most prominent online tyre retailers, namely; ATS Euromaster, Best Buy Tyres, Blackcircles, C Tyres, Etyres, Kwik-Fit, Mytyres, National Tyres, Tyrexpress, Tyre-Shopper, Tyretraders and Value Tyres.

Based on the individual retailers' published online price, the survey revealed Blackcircles to be cheapest on 7 of the 20 tyres, Tyre-Shopper on 5, Tyretraders on 4 and Best Buy Tyres, Mytyres, Tyrexpress and Value Tyres on one each.

When the discounts offered by Tyre Price Advisor partners was added the results looked a little different, Value Tyres being cheapest on 8 sizes, Tyre-Shopper on 4, Blackcircles and Tyretraders on 3 each and Best Buy Tyres and Mytyres on one each.

David Wilson, the publisher of www.tyrepriceadvisor.co.uk, commented: "The retail tyre prices offered by online retailers are constantly changing, so it's always worth checking out and comparing the very latest prices before making a purchase. What our latest "shopping basket" survey confirms is that online prices in the tyre market are led by a relatively small number of online retailers, the majority of whom are already partnering Tyre Price Advisor".

Tyre Price Advisor was launched earlier this year and is a sister website of Tyres-Online.

Note: The specific tyres compared in the July 2010 "shopping basket" survey were as follows:

205/55 R 15: Cheapest budget tyre, Avon ZV5, Bridgestone ER300, Continental PremiumContact 2, Michelin Pilot Primacy HP

225/45 R 17: Cheapest budget tyre, Kumho KH31, Pirelli P7, Dunlop Sport Maxx, Bridgestone RE050A

195/65 R 15: Cheapest budget tyre, Toyo Proxes CF1, Pirelli P6000 Powergy, Goodyear Excellence, Continental EcoContact 3

225/40 R 18: Cheapest budget tyre, Falken ZE912, Continental SportContact 3, Goodyear Efficient Grip, Michelin Pilot Sport 2